Strategies for Searching for a Web Domain

Before you start your search for your web domain you are going to need to do some research. You will want to start by jotting down your main keywords that are applicable to your site. If you have a physical business write down your business name too. Now it’s time to start your search looking for domain names that might work. The Search It tool is a good way to do this. The tool uses a pop-up, so you will need to make sure you are set to allow pop-ups from www.sitesell.com and searchit.sitesell.com.

Look for domain names that have the .COM extension. There are many domain extensions available including .ORG, .NET, .CA, .AU, etc. but .COM is the best extension for many reasons. The Internet Explorer browser will automatically assume the .COM extension even when it is not typed. The .COM is also the extension that most people assume a website to be and that they will automatically type. It would be disappointing if you were losing visitors to the competition who had the .COM domain. The next most popular extension is the .NET.

 You will need to check domain availability, which can be done a number of ways. Most of the web hosts like ‘Go Daddy,’ offer services to let you check domain availability. You can also use a site like ‘Search It.’ You’ll enter the domain name and you’ll get a reply whether the domain is available. If it isn’t almost always you’ll be given a list of possible domains that are similar that you might choose from.

What if you can’t have the perfect domain for your business because it is already taken? There are a few little tricks you can try.

1. Try the domain name you want but add the word, ‘best,’ ‘the,’ ‘all,’ etc.

2. Consider using hyphens between word names so for example the-big-brown-boat rather than thebigbrownboat.

3. End the domain name with ‘resources,’ ‘store,’, source,’ info,’ etc.

Don’t be too quick to choose. Take the list of potential domain names you have available and rank them in order of preference. Now look at your list again – do you like the order you’ve ranked the domains? Ask friends and family what they think? Do they choose the same domain name as you did? If everyone else is choosing a different domain name than you ranked first, perhaps you need to rethink your decision. Domains and Online mortgage Brokers make it easy to shop for rates and apply for a mortgage online. Browse our picks for the best online lenders.

Your web domain name is at the heart of your online business so don’t rush it!

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